Episode #125: Barons Market

(NSFW)

Our first grocery store is our focus on this week’s show.  We are joined by Jeff Slankard, the Beer and Wine Director, and Rachel Shemirani, the Vice President of Marketing of Barons Market.  Barons is a smaller grocery store that focuses on organic food and over the years has made it a mission to have available to their customers some of the best craft beer they can.  You’ll hear that they do have the “crafty” brands, but we hope to change their mind and switch to real craft beer.

Interview

We wonder, per usual, what is Jeff’s introduction into craft beer.  Since Jeff has been a beer buyer for 30 years, we ask how the trends in beer buying have changed in the last 20 years.  Rachel also chimes in and talks about what she has seen since she has been working there.  We go through the years before Stone and after Stone.  We tackle the shelf space issue, especially now that there are so many breweries wanting to be on the shelf.  From there the conversation moves into how cans are playing a role as compared to the good ol’ bomber.  Next up is the talk about independent beer and if they are seeing any feedback from their customers.

After a break, we come back and wonder what it takes for a brewery to get into Barons.  That moves into a conversation about label art and what they think works and does not work.  I wonder what do they think is off-putting when a sales person comes in.  We then get into who they carry and what seems to sell the best.  After a short conversation about the #SummerVibes Mosaic Unfiltered IPL, we get back to the guests (again) and ask how they are different from other grocery stores in regards to their beer selection.  We talk a little about their favorite beers to drink and finalize the show up with their beer and food pairings at ALL of their stores.

In the News!

  • New Brewery Alert! Circle 9 Brewing is officially open. 7292 Opportunity Rd. Ste. C, roughly 1 mile from Societe or Council.
  • Iron Fist Brewing hires former Offbeat Brewing owner Tom Garcia.  He will be brewing production manager at Vista.

I Do Declare!

Thank you, The Perfect Pour, Colin Salmon, Tait Campbell, Ken Lierman, Chris Bush, Mitch Tastrom, Tony Bagz, Aaron Graham, Tom Keliinoi, Nick Shields, Ryan DeBusk, West Coaster, Dave V, Roger Smith, Captain Eli, Craftbeeray, Vance Arthurs, Bill Benzel, Alana Gomez, Patrick Zacharias, Ryan Fowler, Greg Nagel, Neil Halpin, John Allegretti, Scott Schmalbach, Brian Goold, Matt Landes, Cyrus B, and (NEW!) Ben.

Where to find our guests:

Barons Market:
FaceBook: facebook.com/baronsmarket
Instagram: @baronsmarket
Twitter: @barons_market
Website: www.baronsmarket.com

This episode was recorded live at The Brew Project.

Support Us!

Check out our new Support Us! page!

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Pledge $1 or give more, either way, we love our listeners.  We hope we provide some value in your life so you can provide some value in ours.  Value for Value model. Look at the various rewards for even more value we can give our best fans!

Buy a T-shirt and put SD BeerTalk on your chest!

Go to store.sdbeertalk.com and pre-order a shirt in either white or dark gray.  All shirts are $20.

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We understand not everyone can give back via Patreon.  Another way you can help us reach a bigger audience is rating the show in iTunes.  Please give us some feedback and rate us!

Contact us!

Voicemail: (619) ­900-­6000
Facebook: facebook.com/sdbeertalk
Twitter: @sdbeertalk
Instagram: @sdbeertalk
Untappd: @sdbeertalk
Email: feedback@sdbeertalk.com

Music:

All music is from The Routine. Check them out and go to a show!  Also be sure to check out their new album Black Tropics!

Logo:

Our logo was created by Craft Beerd artist Rudy Pollorena Jr. If you like craft beer and want to show your passion, check out his art and buy some merch.

Episode #124: Green Flash, Cellar 3, & Treasure Chest Festival

(NSFW)

We are back at Green Flash!  In Episode 41, we recorded at Cellar 3, this time we are at Green Flash’s Miramar location up in their conference room upstairs.  We are joined by Erik Jensen, the Brewmaster, and Dave Adams, the Director of Beer Education.  Please enjoy this show with one of San Diego’s oldest breweries.

Interview

Since this is the first time we’ve had Erik on the show, we do wonder what his introduction into craft beer was.  Dave chimes in as well but Erik takes this question away with a few stories he has from the past.  Eventually, we get to our second question and wonder what differentiates them from other breweries in Miramar.  Part of the conversation goes into “Best By” dates and having shelf stable beers, which means they do not care for hazy beers as much as other breweries do.  After talking about things like dissolved oxygen in beer, we take a break.

After the break, we come back with some rapid fire questions to speed things up.  Then we get into the Treasure Chest Festival and the homebrewing contest that will be part of the festival.  We open a four-month old beer from Green Flash and Dave goes back to the reasoning that controlling the D.O. in their beers is very important and how it is hard to tell the public that age is not the only factor when buying an IPA.  We go to wonder what the hardest beer is to make.  Then we spend some time on the IBU talk and how it really isn’t a good measurement for ordering a beer.

In the News!

  • New brewery alert! Alta Brewing is soft open – located at 983 Julian Ave San Diego in Barrio Logan, they opened today with 5 beers
  • Savagewood Brewing is looking for a spot, possibly in Rancho Bernardo
  • Treasure Chest Festival, August 27th at Cellar 3 – Over 20 options of rare beer, cask, and barrel-aged creations from Green Flash, Cellar 3, and Alpine Beer Co. with unlimited tasting – Food pairings prepared by some of our favorite local restaurants – Behind the Craft: culinary demos and bonus tastings taking place throughout – results of the homebrew contest announced by me
  • Magnetic Brewing forced out by eviction
  • Thr3e Punk Ales hired Ivan Maldonado from Fall Brewing

I Do Declare!

Thank you, The Perfect Pour, Colin Salmon, Tait Campbell, Ken Lierman, Chris Bush, Mitch Tastrom, Tony Bagz, Aaron Graham, Tom Keliinoi, Nick Shields, Ryan DeBusk, West Coaster, Dave V, Roger Smith, Captain Eli, Craftbeeray, Vance Arthurs, Bill Benzel, Alana Gomez, Patrick Zacharias, Ryan Fowler, Greg Nagel, Neil Halpin, John Allegretti, Scott Schmalbach, Brian Goold, Matt Landes, and (NEW!) Cyrus B!

Where to find our guests:

Green Flash Brewing:
FaceBook: facebook.com/GreenFlashBeer
Instagram: @greenflashbeer
Twitter: @GreenFlashBeer
Website: www.greenflashbrew.com/

Green Flash Cellar 3:
FaceBook: facebook.com/greenflashcellar3
Website: www.greenflashbrew.com/cellar3/

Dave Adams:
FaceBook: www.facebook.com/daveadams.greenflash
Instagram: @grizzly_adams_had_beard

This episode was recorded live at Green Flash.

Support Us!

Check out our new Support Us! page!

We have a Patreon Page!

Pledge $1 or give more, either way, we love our listeners.  We hope we provide some value in your life so you can provide some value in ours.  Value for Value model. Look at the various rewards we have, even more value we can give our best fans!

Buy a T-shirt and put SD BeerTalk on your chest!

Go to store.sdbeertalk.com and pre-order a shirt in either white or dark gray.  All shirts are $20.

Rate us on iTunes!

We understand not everyone can give back via Patreon.  Another way you can help us reach a bigger audience is rating the show in iTunes.  Please give us some feedback and rate us!

Contact us!

Voicemail: (619) ­900-­6000
Facebook: facebook.com/sdbeertalk
Twitter: @sdbeertalk
Instagram: @sdbeertalk
Untappd: @sdbeertalk
Email: feedback@sdbeertalk.com

Music:

All music is from The Routine. Check them out and go to a show!  Also be sure to check out their new album Black Tropics!

Logo:

Our logo was created by Craft Beerd artist Rudy Pollorena Jr. If you like craft beer and want to show your passion, check out his art and buy some merch.

Episode #123: Cutwater Spirits

(NSFW)

San Diego SpiritsTalk Radio is back for another show.  Well, okay, not really, but San Diego BeerTalk is at Cutwater Spirits this week for a look back in time with someone who has been around the industry since the 90s.  We are with Yuseff Cherney from Cutwater Spirits, he was formally the COO of Ballast Point and was the first employee of Home Brew Mart.  In addition to Yuseff, we are joined by Jenny Mann, the San Diego sales rep and overall awesome person, and Nicole (Ganz) Wood, the marketing mastermind of Cutwater.

Interview

Since Yuseff has a ton of history in the industry, we start off “A long time ago in a city so, so close to here…” and talk about how he got into the industry with Home Brew Mart.  From there it was a natural transition to continue to work with Jack White when Jack started Ballast Point.  After a quick look into his Ballast Point life, the conversation turns into the move to Cutwater.  Yuseff talks about how it was internally when the sale of Ballast Point happened.  Some of the emotional struggles all employees had at BP when their hardcore fans turned their back on them.  Luckily, the conversation turns back to being positive.  Yuseff goes into some of his stories where he’s met some of the great craft beer pioneers and was more “craft beer fan” and less “craft brewery worker.”  Right before we take a break, you’ll hear why Ken Grossman is “God.”

After a break, we get more into Cutwater and what their ethos is.  You might have heard some cans opening up during the show, we take a small side conversation about their RTE (Ready To Enjoy) cans and where it can be hard to get people to get into them…until they try them.  I wonder if their business plan has changed since the sale.  That leads into talking about how some distilleries choose to buy their base spirits and add their own flavors after the fact.  We then get into some of the specifics of distilling.  Brian wonders what Cutwater has that people can get right away at the distillery and things that might be more special release.

In the News!

  • Karl Strauss is distributing beer starting with Benchmark and Black Plague.
  • Sapporo buys Anchor Steam for $85M – Sold to Griffin Group in 2010.  Griffin Group was two former execs of Skyy Vodka but as if many private equity firms, it seems they wanted to get rid of Anchor after seven years of ownership.
  • Sore Eye Cup winner is Oatmeal Stout from Benchmark Brewing!  Congratulations to Rachael and Matt Akin!  Listen to our interview with them on Episode 121.

Voicemail

Joel from Beer with Pleasant Strangers

More Photos

I Do Declare!

Thank you, The Perfect Pour, Colin Salmon, Tait Campbell, Ken Lierman, Chris Bush, Mitch Tastrom, Tony Bagz, Aaron Graham, Tom Keliinoi, Nick Shields, Ryan DeBusk, West Coaster, Dave V, Roger Smith, Captain Eli, Craftbeeray, Vance Arthurs, Bill Benzel, Alana Gomez, Patrick Zacharias, Ryan Fowler, Greg Nagel, Neil Halpin, John Allegretti, Scott Schmalbach, and (NEW!) Brian Goold and Matt Landes!

Where to find our guests:

Cutwater Spirits:
Twitter: @CutwaterSpirits
Instagram: @cutwaterspirits
FaceBook: facebook.com/CutwaterSpirits/
Website: www.cutwaterspirits.com

This episode was recorded live at Cutwater Spirits.

Support Us!

Check out our new Support Us! page!

We have a Patreon Page!

Pledge $1 or give more, either way, we love our listeners.  We hope we provide some value in your life so you can provide some value in ours.  Value for Value model. Look at the various rewards we have, even more value we can give our best fans!

Buy a T-shirt and put SD BeerTalk on your chest!

Go to store.sdbeertalk.com and pre-order a shirt in either white or dark gray.  All shirts are $20.

Rate us on iTunes!

We understand not everyone can give back via Patreon.  Another way you can help us reach a bigger audience is rating the show in iTunes.  Please give us some feedback and rate us!

Contact us!

Voicemail: (619) ­900-­6000
Facebook: facebook.com/sdbeertalk
Twitter: @sdbeertalk
Instagram: @sdbeertalk
Untappd: @sdbeertalk
Email: feedback@sdbeertalk.com

Music:

All music is from The Routine. Check them out and go to a show!  Also be sure to check out their new album Black Tropics!

Logo:

Our logo was created by Craft Beerd artist Rudy Pollorena Jr. If you like craft beer and want to show your passion, check out his art and buy some merch.